Revisting iconic moments in (loving memory of) RenaultF1 history1/?
“The Renault ‘Red Is Dead’ ad campaign is a funny gibe at Ferrari’s signature color. It celebrates beating Ferrari two years in a row at Formula One. […] The Renault Red Is Dead ad campaign reminds people that Renault is also a leading brand in Formula One by turning iconic red items such as ketchup, lipstick and the British phone booth yellow.” November, 2012.
“I have a real aversion to being put in a box. The minute someone sums me up in two words… I want to show them I’m the exact opposite. As soon as you have some success in one type of role, people want you to keep doing that thing. Which I think would just be…boring.“
